Thinking outside the box – Inspire New Ideas and Concepts
The cosmetic industry is constantly evolving and innovating to provide consumers with the best possible experience. Creating a truly immersive experience for consumers is one of
Direct Sellers – Beauty Brands in the Digital Age
As a marketing director of a direct selling company, you have to manage a large sales force. The sales force needs to be trained, educated, and to be involved in new brand activati
Brand Activations after the Holiday Season
Brand activations serve as a key interaction between consumers and brands. Once the Holiday Season this over its time to plan for the next big shopping event.
Supporting and visualizing the product claim: AXE
Zinc’s many benefits such as providing protection from UV light, bacteria, and germs are just a few of its many positive characteristics across various cosmetics categories that
Dove Deo Care Component Proof
A quick and easy proof of claim demo that visually shows the content of the nourishing and care component – glycerin in the product, Check out how it works.
Lancôme Clarifique Dual Essence – Pore Test
Let’s see the Clarifique efficacy. An easy to use demo tool that proves the product claim of Lancôme’s Clarifique Essence in 2 easy steps. The proof is right there.
Head & Shoulders – dandruff and hairfall tester
A demo tester backed by science measuring dandruff and hair fall – see how it works
What’s your brand story?
Brand activations are best when supported with demos tools that provide an opportunity to create relatable experiences for consumers. When personal care brands craft narratives t
Omnichannel Marketing in Skincare and Beauty
Omnichannel! One of the biggest marketing buzz terms in the last few years.