Skinsei USA was looking to educate consumers about their skin health in the comfort of their homes. They needed science-based educational tools that engaged the consumer and helped them to understand their own individual skin needs.  A self-analysis tool designed for diagnosing skin requirements and tailoring beauty regimes according to consumer needs.

To be sold in Target stores, they wanted a tool that could be bought independently of any specific brand, brought home and used to diagnose their skin requirements. They wanted something similar to the DNA kits, specific to skin.

How did USP Solutions help?

A fully branded skin diagnostic box with three science-backed skin tools i.e. a skin type tester, a skin hydration tester along with a skin PH level tester were included in this box to give the consumer a 360° assessment of their skin was developed. Easy to use with quick results, the tools gave the consumer an in-depth understanding of their skin and the type of products that they need.