Demo Creation Experts | Translating Science into Demos for your Audience

Philosophy – Fast Absorption Test

Philosophy USA was launching their Renewed Hope Water Crème. With a tool, they wanted to compare their product with competitors to prove that it gets quickly absorbed into the skin, leaving it hydrated but not sticky. A quick and easy tool that was a balance between engagement, consultation, efficacy demonstration.

USP’s fast absorption technology was just the right one to develop a handy engagement tool that BAs could use at POS or even by the consumer at home. The easy-to-use tool used two testers so the consumer could see how Renewed Hope worked compared to a competitor within just a few seconds.

Facts
BRAND:
Philosophy
COMPANY:
Coty
CATEGORY:
Skin Care
COUNTRY:
United States
CAPABILITY:
Demo Creation
AUDIENCE:
Consumers
CLAIM:
Non-sticky moisturizer
BENEFIT:
Hydrated skin
TECHNOLOGY:
Fast Absorption Test - Face
ACTIVATION CHANNEL:
POS
A person holds a promotional card for Philosophy skincare products against a white background. Like a science demo of beauty, the card features two products: a jar and tube labeled renewed hope in a jar, with blue and white packaging, and text about boosting glow. . In a demo creation process.
Two white strips with textured blue patches are held by a hand, resembling tools for a science demo. A blue paper with the word "philosophy" in lowercase is partially visible in the background. . In a demo creation process.
An image of a sample packet for renewed hope in a jar water cream by philosophy showcases a science demo. The blue and white package includes a hydration scale and applicators for testing on the skin, demonstrating the hyaluronic glow moisturizer benefits effectively. . In a demo creation process.
A philosophy brand leaflet for renewed hope in a jar water cream integrates a science demo with a hydration scale. A small paper strip displays blue, indicating hydration level, while a finger holds the strip, showcasing demo creation of advanced moisture technology. . In a demo creation process.
A blue jar of renewed hope in a jar water cream by Philosophy sits on a light blue background, showcasing a hydration scale and a small test strip. The science demo text highlights the cream's hydrating benefits, offering a refreshing dose of moisture. . In a demo creation process.

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Team of creators

At USP Solutions, we empower professionals to communicate their scientific and technological innovations effectively. By offering innovative tools and strategies, we transform complex science into captivating demos that engage various audiences. Our expertise bridges the gap between detailed research and impactful communication, helping scientists and marketers convey product insights with clarity and inspiration.

As a leader in demo creation for the personal care, pharma and food industries, USP Solutions provides tailored demo assets and kits that enhance brand narratives and make complex product science accessible and compelling to consumers.

Partner with us to amplify your brand’s impact.

Alma Alibegovic, Demo Creation Expert at USP Solutions
Alma Alibegovic

VP Demo Creation

Niccolò Palazzoni, Demo Creation Expert at USP Solutions
Niccolò Palazzoni

VP Demo Creation

A woman with brown hair, wearing a black top and headband, stands with her arms crossed in an office setting. Bright artwork is visible in the background on a glass wall, along with conference room furniture. . In a demo creation process.
Sylvia Orasche

VP Demo Creation

Reach out for convincing demos, sample inquiries and other requests.

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