Demo Creation Experts | Translating Science into Demos for your Audience

Olay – White Radiance: Pearly & Radiant

The Olay team had the challenge of finding a tool that convinced customers of the need for products that maintain and promotes an even skin tone. This tool helped customers to see the benefits of the product.

Facts
BRAND:
Olay
COMPANY:
Procter & Gamble
CATEGORY:
Sun Care
COUNTRY:
China
CAPABILITY:
Demo Creation
AUDIENCE:
Consumers
CLAIM:
Pearly & Radiant skin
BENEFIT:
Shows sun damage
TECHNOLOGY:
Sun Damage Demo - Dark Spots & Wrinkles, Sun Damage Demo - Sunburn & Tanning
ACTIVATION CHANNEL:
Beauty Consultants/Direct Selling
Two hands hold a pamphlet showcasing skincare products in a science demo format. The pamphlet displays two bottles, one with a dropper, labeled with Asian script and Olay branding. A NEW tag highlights the innovation against a white background. . In a demo creation process.
A person points to a magazine ad featuring a woman's face alongside Olay skincare products, as another hand steadies the ad. This feels like a science demo with its text block, brimming with product details in a foreign language, guiding viewers through the world of beauty transformation. . In a demo creation process.
Two hands hold a paper magazine ad for Olay skincare. One hand points to the nose of a woman in the ad, as if highlighting a science demo. Skincare products are visible in the bottom right corner, accompanied by text in a non-English language. . In a demo creation process.
A person holding a magazine page features a woman's face, half enhanced with makeup or skincare in a science demo. The text is in Chinese, with an Olay logo and images of cosmetic products at the bottom right. . In a demo creation process.

Similar projects

Team of creators

At USP Solutions, we empower professionals to communicate their scientific and technological innovations effectively. By offering innovative tools and strategies, we transform complex science into captivating demos that engage various audiences. Our expertise bridges the gap between detailed research and impactful communication, helping scientists and marketers convey product insights with clarity and inspiration.

As a leader in demo creation for the personal care, pharma and food industries, USP Solutions provides tailored demo assets and kits that enhance brand narratives and make complex product science accessible and compelling to consumers.

Partner with us to amplify your brand’s impact.

Niccolò Palazzoni, Demo Creation Expert at USP Solutions
Niccolò Palazzoni

VP Demo Creation

A woman with brown hair, wearing a black top and headband, stands with her arms crossed in an office setting. Bright artwork is visible in the background on a glass wall, along with conference room furniture. . In a demo creation process.
Sylvia Orasche

VP Demo Creation

Alma Alibegovic, Demo Creation Expert at USP Solutions
Alma Alibegovic

VP Demo Creation

Reach out for convincing demos, sample inquiries and other requests.

w

Lorem ipsum dolor sit amet, consectetur adipiscing elit eiusmod tempor

w