Head & Shoulders was looking for a highly engaging demo tool that would be easy for customers to use and understand, thus proving the efficacy of its products.
Head & Shoulders – Is Your Hair Dandruff Free? Take the Test!
Facts
BRAND:
Head & Shoulders
COMPANY:
Procter & Gamble
CATEGORY:
Hair Care
COUNTRY:
United Arab Emirates
CAPABILITY:
Demo Creation
AUDIENCE:
Consumers
CLAIM:
Dandruff Indicator
BENEFIT:
Easy for customers to use
TECHNOLOGY:
Dandruff Test
ACTIVATION CHANNEL:
Online