Demo Creation Experts | Translating Science into Demos for your Audience

Eucerin – Protects Your Skin – Brand Activation

Eucerin, a leading Sun Care brand under the Beiersdorf umbrella, sought a captivating in-store solution in Argentina to prove their product’s UV protection benefits in a matter of seconds. Their aim was to provide consumers with immediate, hands-on validation of how effectively Eucerin’s product shields the skin from harsh rays that can lead to dark spots and wrinkles. By showcasing results quickly and easily, Eucerin hoped to foster deeper trust and loyalty among shoppers, transforming ordinary passersby into confident buyers.

Through a strategic partnership with USP Solutions, Eucerin introduced a Sun Damage Demo—a powerful, science-backed experience that visually highlights the potential effects of UV exposure. This interactive test format empowers consumers to become active participants in assessing their own skin’s vulnerability. Leveraging beauty consultants, direct selling, and POS environments, shoppers can instantly see how UV radiation impacts skin health, revealing the potential for future dark spots or early signs of wrinkles.

With straightforward instructions, the tool is designed to be user-friendly and requires minimal setup. In just moments, individuals witness the visible damage that unprotected skin may endure. The fast results affirm Eucerin’s commitment to providing reliable, results-driven products—underscoring the brand’s claim to protect skin from harsh UV rays.

This demonstration not only reassures consumers about Eucerin’s effectiveness but also fosters genuine engagement, as the test becomes a conversation starter for in-store consultants. By transforming passive browsing into an interactive education moment, Eucerin successfully bridges the gap between product promise and tangible proof. The success of this demo creation ultimately bolsters Eucerin’s presence in the competitive sun care market, reinforcing its dedication to healthy, resilient skin.

Facts
BRAND:
Eucerin
COMPANY:
Beiersdorf
CATEGORY:
Sun Care
COUNTRY:
Argentina
CAPABILITY:
Demo Creation
AUDIENCE:
Consumers
CLAIM:
Protects skin from harsh UV rays
BENEFIT:
Visual on UV damage
TECHNOLOGY:
Sun Damage Demo - Dark Spots & Wrinkles
ACTIVATION CHANNEL:
Beauty Consultants/Direct Selling, POS

Team of creators

At USP Solutions, we empower professionals to communicate their scientific and technological innovations effectively. By offering innovative tools and strategies, we transform complex science into captivating demos that engage various audiences. Our expertise bridges the gap between detailed research and impactful communication, helping scientists and marketers convey product insights with clarity and inspiration.

As a leader in demo creation for the personal care, pharma and food industries, USP Solutions provides tailored demo assets and kits that enhance brand narratives and make complex product science accessible and compelling to consumers.

Partner with us to amplify your brand’s impact.

Niccolò Palazzoni, Demo Creation Expert at USP Solutions
Niccolò Palazzoni

VP Demo Creation

Alma Alibegovic, Demo Creation Expert at USP Solutions
Alma Alibegovic

VP Demo Creation

A woman with brown hair, wearing a black top and headband, stands with her arms crossed in an office setting. Bright artwork is visible in the background on a glass wall, along with conference room furniture. . In a demo creation process.
Sylvia Orasche

VP Demo Creation

Reach out for convincing demos, sample inquiries and other requests.

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