Demo Creation Experts | Translating Science into Demos for your Audience

CeraVe – What’s your skin hydration level?

The CeraVe team in Mexico wanted to activate their moisturizing cream for dry to very dry skin. To engage with the consumer and convince them of the need for the product, the team needed an easy and reliable tool that could boost their expertise while evaluating the dryness level of the consumer’s skin.

How did USP Solutions help?

USP Solutions team developed a hydration level tester card that could measure the level of hydration of the consumers’ skin within a matter of seconds. This tool empowered the skillset of the well-trained beauty advisor to give an informed product recommendation to the consumer.

 

Facts
BRAND:
CeraVe
COMPANY:
L'Oréal
CATEGORY:
Body Care, Dermocosmetics
COUNTRY:
Mexico
CAPABILITY:
Demo Creation
AUDIENCE:
Consumers
CLAIM:
Hydrated skin on body
BENEFIT:
Consulting at POS
TECHNOLOGY:
Hydration Test - Body
ACTIVATION CHANNEL:
Pharmacy, POS
A person holds a small card promoting Cetaphil's hydration products, showcasing a blue and white design. The text in Spanish reads "ATRÉVETE A SENTIR LA DIFERENCIA" and invites you to "CONOCE TU NIVEL DE HIDRATACIÓN." It's like a science demo for skincare enthusiasts! . In a demo creation process.
Two hands holding a small card, the result of meticulous development, with instructions and images for a skin hydration test. The card features three black circles labeled normal, seca, and muy seca to compare hydration levels effectively. . In a demo creation process.
A hand is carefully peeling a white adhesive strip from a blue and white card displaying the text ATRÉVETE A and TIR LA DIFERENC. This intriguing demo subtly hints at development possibilities, leaving the full message partially obscured. . In a demo creation process.
Two hands hold a skincare tester strip and an instruction card, combining science and innovation. The card, labeled CeraVe, illustrates using the strip on skin and compares the result to three reference images indicating skin moisture levels: normal, dry, and very dry. . In a demo creation process.

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Team of creators

At USP Solutions, we empower professionals to communicate their scientific and technological innovations effectively. By offering innovative tools and strategies, we transform complex science into captivating demos that engage various audiences. Our expertise bridges the gap between detailed research and impactful communication, helping scientists and marketers convey product insights with clarity and inspiration.

As a leader in demo creation for the personal care, pharma and food industries, USP Solutions provides tailored demo assets and kits that enhance brand narratives and make complex product science accessible and compelling to consumers.

Partner with us to amplify your brand’s impact.

A woman with brown hair, wearing a black top and headband, stands with her arms crossed in an office setting. Bright artwork is visible in the background on a glass wall, along with conference room furniture. . In a demo creation process.
Sylvia Orasche

VP Demo Creation

Niccolò Palazzoni, Demo Creation Expert at USP Solutions
Niccolò Palazzoni

VP Demo Creation

Alma Alibegovic, Demo Creation Expert at USP Solutions
Alma Alibegovic

VP Demo Creation

Reach out for convincing demos, sample inquiries and other requests.

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