Demo Creation Experts | Translating Science into Demos for your Audience

Amway | Skin Tool for BAs

The team of Amway, sought to enhance the expertise and confidence of their beauty consultants in delivering personalized skincare recommendations. Envisioning a diagnostic tool that could accurately assess customers’ skin types to help suggest the most suitable products from their Artistry product line, ultimately leading to increased customer satisfaction and trust.

Amway’s beauty consultants were already well-trained in skincare but they lacked a standardized and interactive method for diagnosing customers’ skin types. The challenge was to create a user-friendly, reliable, and efficient tool that could be seamlessly integrated into their existing consultation process.

Our team of expert demo developers collaborated closely with Amway’s stakeholders to conceptualize, design, and develop the Amway Skin Type Diagnostic Tool. This tool was designed to empower beauty consultants and elevate their professionalism during customer consultations.

Facts
BRAND:
COMPANY:
Amway
CATEGORY:
Skin Care
CAPABILITY:
Demo Creation
AUDIENCE:
Customers/B2B
CLAIM:
user-friendly
BENEFIT:
Skin type diagnostic tool
TECHNOLOGY:
Skin Type Test
ACTIVATION CHANNEL:
Beauty Consultants/Direct Selling

Team of creators

At USP Solutions, we help brands turn product science into clear relatable demonstrations. Our mission is to empower professionals in R&D and marketing to communicate product performance through clear, tangible, and engaging demos. By combining scientific precision with creative thinking, we transform complex product benefits into demonstrations audiences can see, touch, trust, and experience.

As a global leader in FMCG demo creation for the personal care, pharma, and food industries, USP Demo Solutions designs tailored demo assets, kits, videos and digital experiences that strengthen brand stories and make scientific claims both credible and compelling.

Partner with us to bring your science to life and inspire consumers through proof they can experience.

Janat Soomro, Demo Creation Expert at USP Solutions
Janat Soomro

VP Demo Creation

Niccolò Palazzoni, Demo Creation Expert at USP Solutions
Niccolò Palazzoni

VP Demo Creation

Alma Alibegovic, Demo Creation Expert at USP Solutions
Alma Alibegovic

VP Demo Creation

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Translating product science into clear and relatable demos for your audiences.

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