PRESS RELEASE: Redefining demo creation expertise in the FMCG and beauty industries
USP Solutions, known as a trailblazer and acknowledged in the industry as the foremost Demo Creation Expert for brands in the FMCG and beauty industries, continues to set industry standards with its extensive consulting, ideation, development, and deployment of demo assets
With a commitment to excellence, USP Solutions creates engaging and scientifically backed demos that effectively showcase product claims in all mediums. Their recent successes include developing demos to prove the efficacy of facial cleansers, demonstrating the stain removal power of cleaning materials compared to the brand’s competitor, and highlighting the oral health benefits of mouthwash formulations. (Brand Project – RoC – Barrier Renew Efficacy Video / Brand Project – Handy Andy Probiotic Cleaner / Brand Project – Meridol Proof of efficacy).
“Our tailor-made demo solutions are designed to transform complex product science into compelling narratives that resonate with specific audiences, may they be consumers, influencers, or internal teams,” said Diego Kanda-Diwidi, CEO at USP Solutions.
“By focussing on clear and demonstrable product benefits, we empower brands to convey their vision and build trust with their target audiences.”
USP Solutions is always striving and at the forefront of innovation, developing tools that not only validate product claims but also elevate the roles of marketing and R&D professionals within organizations. Acting as a facilitator, this approach changes the paradigm of how brands communicate their value proposition, setting new benchmarks for success.
“The vision at USP Solutions is to empower brands by solving communication challenges on consumer claims and benefits to inspire confidence and foster lasting consumer relationships.” added Kanda- Diwidi.
For more information about USP Solutions and how they can elevate your brand’s demo strategy, visit www.uspsolutions.at